PupCheckup record · v4 preview
Pup Choice Probiotics with Prebiotics & Pumpkin — Beef Soft Chews, 140 ct
UPC 8500 1357 9839 · Brainiac Brands Inc. US owned
Will my dog eat it?
FindingOf the 13 complaints about this product, 4 describe a dog that refused it.
Refusal is the second-largest cause of what goes wrong here — the most common complaint is instead “saw no change”.
How we counted this
We read all 170 Chewy reviews that carry written text. 22 of them are one or two stars. Nine of those 22 describe a delivery failure and say nothing about the product, so they are excluded here and counted in the rating panel instead. That leaves 13 complaints about the product itself, and those 13 are the denominator above — not the number of buyers, which we do not know. We never quote a reviewer; we summarise and count.
Will it do anything, and by when?
Not checkedWe cannot yet check a digestive supplement against published canine dose ranges.
Our dose library covers joint and skin actives — glucosamine, chondroitin, and EPA/DHA. It does not yet cover probiotics, pumpkin or digestive enzymes, so we have nothing to measure this product's amounts against. That is a gap in our library, not a criticism of the product, and we would rather say it in one line than print a table of blanks.
(1–2 stars)
— not the product
about the product
to eat it
Compared against the 11 supplements we have measured. Refusal rates differ by category — kibble and joint chews are not the same question — so we compare like with like where we have enough products to, and say when we do not.
Neither the label nor the listing states how long to give it before deciding whether it works. That matters here more than usual: the single most common complaint about this product — 6 of its 13 — is that nothing changed, and several of those describe judging it within days of starting.
What is actually in it
FindingContains beef and salmon oil — two of the proteins dogs most commonly react to.
Check against what your dog reacts to before buying. No corn, wheat or soy appears in the ingredient statement. Per 2-chew serving: pumpkin 800 mg, probiotic blend 1 billion CFU across 6 strains, papaya 100 mg, salmon oil 100 mg, turmeric 100 mg, pancreatin 50 mg, marshmallow root 20 mg, green lipped mussel 20 mg, hyaluronic acid 2 mg.
This label states its amounts per 2 chews, and a 2-chew serving is what a 25–75 lb dog gets. Per chew it is 500 million CFU, not 1 billion.
We normalise every product to per-chew and per-day so the numbers you compare are the same shape. The per-2-chew convention is common — the competitor we checked alongside this one uses it too — so it is not a trick, but it is a trap if you compare printed numbers straight across.
What it costs to get the dose
FindingBuying direct from the brand costs $3.00 more than the same tub at Chewy or Amazon.
Same 140-count tub, three sellers, checked 5 Aug 2026.
| Where | Price | Per chew | Rating there |
|---|---|---|---|
| pupchoice.com (brand) | $27.99 | $0.20 | — |
| Chewy | $24.99 | $0.18 | 4.37 · 265 |
| Amazon | $24.99 | $0.18 | 4.5 · 167 |
| Your dog | Chews/day | Tub lasts | Cost per day |
|---|---|---|---|
| Under 25 lb | 1 | 140 days | $0.18 |
| 25–75 lb | 2 | 70 days | $0.36 |
| Over 75 lb | 3 | 46 days | $0.54 |
Tell us your dog's weight and we will carry the per-day cost across every product you look at.
Is the rating real?
Finding9 of this product's 22 worst Chewy reviews are about delivery, not the product.
They describe orders that never arrived or arrived late. They say nothing about the chews. Removing them raises the score.
Both numbers are shown deliberately. The retailer's rating is what you will see everywhere else, and hiding it would be its own distortion. Amazon rates the same product 4.5 across 167 ratings.
How we counted this
We read every one- and two-star review and classify what it actually complains about. Reviews whose only complaint is non-delivery or shipping time are removed, and the mean is recalculated over what remains. We show both figures side by side and never the adjusted one alone.
Who actually owns this brand
VerifiedThe mark PUP CHOICE is registered to Brainiac Brands Inc., a Delaware company.
Owner of record is the hardest thing on a listing to fake. We read it from the USPTO register, not from the packaging.
No ownership interest recorded outside the United States. We raise a flag when the owner of record sits in a jurisdiction with a history of pet-food contamination enforcement — China and India in particular — because "Made in USA" on the front of a jar says nothing about who owns the formula or where the raw material came from.
How we counted this
Exact-wordmark search of the USPTO trademark register, accepted only when the returned wordmark matches the brand exactly and the goods are supplement-related. Trademark ownership is evidence about the mark, not proof of who manufactures the product.
Do the claims survive the ingredient list?
FindingThe listing sells “digestive health” — and the ingredient list supports it, but the strength is at the low end.
1 billion CFU per 2-chew serving is real and disclosed, which already beats the products that hide behind a proprietary blend. It is a modest count: canine probiotic products commonly run from 1 to 5 billion CFU.
The brand describes the product as vet-developed in places. We could not find a named veterinarian attached to this formula, and “vet formulated” is not a protected term — anyone may print it. Where a real DVM is named we check the state licence register and say so.
Origin, recalls and who makes it
Partly checkedMade in the USA per the label. No recall or adverse-event record found in the FDA's animal database.
The manufacturer is not named on the packaging, so we could not verify who makes it or check their facility record. Checked: FDA animal adverse-event database, recall notices, the printed origin claim, NASC membership register — no NASC membership found for this brand.
Preview records: Pup Choice Probiotics · Pet Honesty Hip & Joint · Pup Choice Multivitamin, Beef · Pup Choice Hip & Joint · Pup Choice Multivitamin, Bacon · Pup Choice Omega-3 Skin & Coat · Pup Choice Wild Catch Salmon · Pup Choice Turkey Day Treats · Zesty Paws Mobility Bites · Zesty Paws Skin & Coat Bites · Purina Pro Plan FortiFlora · VetriScience GlycoFlex Stage III · ZUKE'S Mini Naturals Peanut Butter & Oats Recipe Pet · PUREBITES Pork Liver Freeze-Dried Dog Treats, 3.5-oz · Zesty Paws Stress & Anxiety Calming Bites with Sunth · VIRBAC C.E.T. Enzymatic Dental Chews for Large Dogs, · BLUE BUFFALO Life Protection Formula Adult Chicken & · PetHonesty Hemp Calming Anxiety & Hyperactivity Soft · FULL MOON All Natural Human Grade Chicken Savory Bit · PURINA PRO PLAN Complete Essentials Adult 7+ Shredde · DOG CHOW Complete Adult with Real Chicken Dry Dog Fo
Label read from the live Chewy listing; prices read from pupchoice.com, Chewy and Amazon on 5 Aug 2026; review figures computed from all 170 Chewy text reviews by tools/analyze_reviews.py.